Tuesday, 18 February 2014

Introducing the Autumn/Winter 2014 collection, continued

As promised yesterday, here is the rest of the Autumn/Winter 2014 collection, for your delectation.... For part one, click here.
[Photography by Alyssa Boni, make-up by Ellie Tobin, model Naomi Pelkiewicz)

Monday, 17 February 2014

Introducing the Autumn/Winter 2014 collection

If you haven't been following our Instagram feed over the last day or so, you may not have seen our new collection gradually appearing, image by image. We're going to share yesterday's images with you below. To catch the rest of them still coming through today, find us here.

This season we were inspired by strong, influential women throughout the world with a focus on the specific craft of knitting and crochet – for example: most of the pieces consist of knitted panels which have then been assembled using an assortment of different crochet stitches. The Boudicca coat also features a scarf panel which has been knitted using a yarn which was hand-spun especially for us by a local spinner in Dalston (Sheep of Steel) using Merino wool and sustainable soy bean fibre.

See part two of our big reveal here.
[Photography by Alyssa Boni, make-up by Ellie Tobin, model Naomi Pelkiewicz)

Sunday, 16 February 2014

See the Autumn/Winter 2014 collection hot off the press!

Can't make it to London Fashion Week this season? Don't panic! Over the next 36 hours we will be unveiling our AW14 collection image by image on Instagram. Follow us here to be the first to catch each look as it appears....

Monday, 10 February 2014

La Muse

I've been in Switzerland over the last few days and finally had the opportunity to visit our newest stockist, La Muse in Geneva. It's a lovely store on a picturesque street in the old town. The owner, Viola (pictured below), showed me some of the beautiful pieces she stocks by other British brands such as Lara Bohinc and Nicholas Kirkwood as well as some highly covetable dresses in technical fabrics by new Swiss brand Huber Egloff.

We chatted over coffee about Viola's philosophy for her boutique and her buying strategy - she doesn't follow trends or allow herself to be distracted by bestselling pieces, but instead buys from the heart and goes for what she really loves. She understands her customer and knows that they expect exceptional quality from independent brands with a strong story behind them.

I took the opportunity to deliver Viola's SS14 order in person (including the Brighstone cardigan & Springvale t-shirt) and also gave her an exclusive preview of the new AW14 collection.